Ettinger Talent Associates was formed in 2010 with one core goal:
to help artists and all other creative forces find success in the evolving landscape of commercial country music. We have extensive experience in the strategic moves necessary, and have guided more than 30 songs to #1 on the country chart.

Founder John Ettinger is credited with the launch of numerous successful artist careers in country music, most recently the Top-10 debut of Carolwood Records’ flagship artist Love & Theft. As Vice President of Promotion at Mercury Records, John conceived and executed the launch plans for Sugarland, Billy Currington, Julie Roberts, and started Jamie O’Neil out with two #1 records. Ettinger has been the radio point person for Shania Twain, Terri Clark, Mark Wills, and was the leader of the Mercury team that gave Bon Jovi a #1 country single with “Who Says You Can’t Go Home.”

Artist Management
Radio Consultation/Promotion
Album Project Consultation —
  Recording, Releases, Marketing

Contact Us:

John Ettinger

Currently evaluating select new clients and projects.

*ETA operates primarily by referral and does not accept unsolicited material or solicitations.

The band broke onto the country scene early this decade with two top 5 hits, "I Should Be Sleeping" and "Fall Into Me."  They then scored a #1 country hit with "Moments."  Known as one of North America's hottest groups in live performance, these five Canadians are readying for a new album and a 2011 tour through the U.S. and Canada.


Known for her huge voice and exciting delivery, Alissa is set for her debut project to arrive in 2011. The Los Angeles and Nashville-based singer has been compared with Joss Stone and Shania Twain.